Sustainable Marketing Research Group
Head of Sustainable Marketing: Dr Anne Sharp
In 2007, with the approval of our Advisory Board, the Institute developed a research group for Sustainable Marketing.
The group, lead by Dr Anne Sharp, will research issues concerning marketing for the long term.
Issues the group have been researching in 2008 include climate change and biodiversity and shaping demand to assist in the sustainability of seafood stock.
To view the Sustainable Marketing Research Groups Big Questions of Investigation, click here.
To view the Sustainable Marketing Research Outcomes for 2007, click here.
PRESS
"Evolution of the Sustainable Consumer",Dr Anne Sharp, the Independent Weekly, Feb 23, 2008.