Mandy Corrie
Marketing Science Dissemination & Brand Coordinator
Mandy Corrie joined the Institute in 2012 as a Sponsor Officer, responsible for the administration of the Institute’s Sponsorship Program, including the co-ordination of the How Brands Grow – Live! workshops until 2019. Mandy now works within the Institute Marketing unit and Packaging Team and is responsible for preparing and coordinating key research materials and services that the Institute provides to Ehrenberg-Bass Sponsors.
Mandy’s role oversees the implementation of the Institute’s strategic marketing plan and works to grow awareness of the Institute’s brand locally and internationally and build awareness for the Institute’s research and services. Other responsibilities include the preparation of presentations and development of workshop materials, managing the process for the development of Institute corporate reports as well as curating and posting content to the Institute’s website.
