Dr Nick Danenberg
Manager: Special Projects
Dr Nick Danenberg is Manager, Special Projects and a Senior Marketing Scientist at the Ehrenberg-Bass Institute.
Nick is a founding researcher at the Ehrenberg-Bass Institute. He recently spent three years as R&D Manager with online marketing agency e-Channel Search Dynamic Creative before re-joining the Institute in 2015.
Dr Danenberg has conducted major research projects for government agencies and large corporations globally.
His research focuses on advertising and media effectiveness, targeting and loyalty.